ap

Skip to content
Business | Are Super Bowl advertisements worth the money?
Friday, May 15th 2026

Trending:

Business

Are Super Bowl advertisements worth the money?

It costs as much as $7 million for a 30-second ad during the game.

The triangular, Las Vegas Strip side of Luxor Hotel and Casino is covered in an orange advertisement for Doritos ahead of Super Bowl LVIII on January 30, 2024 in Las Vegas, Nevada. The game will be played on Feb. 11, 2024, between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium.(Ethan Miller/Getty Images/TNS)
The triangular, Las Vegas Strip side of Luxor Hotel and Casino is covered in an orange advertisement for Doritos ahead of Super Bowl LVIII on January 30, 2024 in Las Vegas, Nevada. The game will be played on Feb. 11, 2024, between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium.(Ethan Miller/Getty Images/TNS)
Author
By
PUBLISHED: | UPDATED:
Getting your player ready...
It's debated among advertisers and academics if it is worth the cost.
Already have an account Log In
This article is only available to subscribers
Trusted Local News

Standard Digital

$1 for 1 year
Offer valid for non-subscribers only

RevContent Feed

More in Business