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LEARNING BY NOT DOING

“We’ve been in the service business for a long time, and frankly, we’re not the best at it.”

Randy Baumberger, president of Thornton-based Ultimate Electronics, on the company’s decision to outsource its repair services

WHAT PRICE HEALTH?

“For what they pay us, it’s not worth it.”

Vernita Huff, a greeter for a Denver Wal-Mart, on the retailer’s decision to expand health care coverage to employees

POWDER PERKS

“They’re on break, they’re looking to ski, and we could certainly use their help.”

Darcy Morse, Winter Park spokesman on the resort’s offer of free lift tickets to students who work there over spring break

IT’S A HELPING PROFESSION, REALLY

“Ever since I was little, I’ve always wanted to be an actress, a model and a nurse so I could help people. In what other business could I do all three of those things?”

Shayla LaVeaux, adult film star, on her career choice

BEAM UP BUSINESSES, SCOTTY

“If you’re not in space, you’re not in the race.”

Gen. Lance Lord, retiring commander of Air Force Space Command at Peterson Air Force Base, about the importance of commercial and military efforts for space exploration.

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