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Apparently, most of us have this in common, but we prefer not to talk about it: reading in the bathroom.

“It’s a moment of tranquility when no one else can interrupt you,” says Gordon “Uncle John” Javna. “Or maybe you just need something to take your mind off the real reason you’re in the bathroom.”

Javna is the editor-in-chief of the “Uncle John’s Bathroom Reader” series out of Ashland, Ore. His company research indicates that between half and 75 percent of all readers do so on the throne. To hear Javna tell it, the most regular place for people to catch up on missed newspapers, magazines and books is the place least like a library.

“Most people do it, whether there’s a reason or not,” says the man who engineers an entire series of collected jokes, stories and factoids meant for speedy (and not-so-speedy) bathroom reading. The company’s latest book, “Uncle John’s Bathroom Reader Plunges Into the Presidency,” is like its predecessors in the way it divides information into short, medium and long reads.

“People get tired of reading the back of their shampoo bottle,” Javna says. “That’s why we have a niche market.”

Since 1988, the “Uncle John” series has sold more than 7 million copies. That might be because, according to The Wall Street Journal, people really do need more to do in the bathroom. More than 20 percent of

homeowners with laptops and wireless broadband say they check the e-mail in the bathroom, and a significant number of busted BlackBerries get that way after being dropped in the toilet.

To test whether Javna’s thinking on the popularity of bathroom reading holds water, we checked in with a few noteworthy types to see how they fill their bathroom downtime. Here’s what they said: