Local sports-marketing veteran Steve Sander announced Wednesday he is joining forces with public-relations consultant David Kenney to create Sander Kenney Marketing.
The new division of the Kenney Group will be operational Monday.
Sander was most recently a principal at Denver- based Pure Brand Communications. Before then, he spent nearly a decade as president of Sander/ GBSM.
“It’s an opportunity to work with a group of people that is very much on the forefront of public-private ventures and opportunities,” Sander said. “I’m excited to work on issues and try other things that I’m not currently doing.”
Sander will take several of his existing clients along with him, including the Colorado Rapids, the Denver Botanic Gardens, The International golf tournament and Ciber.
The Kenney Group has worked on several recent successful political-ad campaigns, including the pro-FasTracks campaign and Denver’s push for a new jail.
