The number of diners who participated in Denver Restaurant Week 2007 more than doubled this year, with the 149 participating restaurants hosting 119,200 patrons during the event, the Denver Metro Convention & Visitors Bureau said today.
The convention bureau launched the annual dining event in 2005 with 84 restaurants as a way to promote Denver’s restaurant scene.
“We thought the best way to improve that image would be to get locals to dine out, experiment, try new restaurants and then talk to friends and co-workers about just how much Denver has to offer as a culinary destination,” said convention bureau president and chief executive Richard Scharf in a statement. “Ultimately, we hope to elevate the status of chefs in the city to that of sports figures.”
Traffic to the event’s website also spiked this winter, to 103,943 unique visitors, up from 34,069 last year.
