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Los Angeles – Universal Music Group is seeking a month-by-month licensing pact with Apple Inc.’s iTunes that would no longer guarantee the online music seller access to all Universal content, a person familiar with the negotiations said Monday.
The monthly arrangement would allow Universal to offer exclusive content deals to rivals of iTunes – something Universal hasn’t been able to do as part of its previous deals, said the person, who spoke on condition of anonymity.
Universal is the world’s largest recording company, with artists such as U2 and Sting.
Apple spokesman Tom Neumayr said talks with Universal were continuing and its music was still on iTunes.
