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CHICAGO — Average monthly unique-audience figures for newspaper websites grew 9 percent in the fourth quarter to 62.8 million, an industry trade group said last week.
A new report by Nielsen Online that takes into account Internet use at both home and work shows the increase from a year-ago figure of 57.6 million average monthly unique users, the Newspaper Association of America said.
Some 39 percent of all active Web users visited newspaper sites in the December quarter, with visits averaging 44 minutes a month.
In 2007, the unique audience for newspaper sites rose 6 percent over 2006.
