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** FILE **Jim Doubet, a sales vice president for Optibrand, takes a retinal scan from a steer at the Colorado State University Research Feedlot in Fort Collins, Colo., June 16, 2003. The digital pictures are stored in a database with information about the animal, such as color, weight or even genetic lineage. The blood vessel patterns in the eyes of cattle are unique and do not change over time so the pictures allow OptiReader users to track individual animals from birth to death.
** FILE **Jim Doubet, a sales vice president for Optibrand, takes a retinal scan from a steer at the Colorado State University Research Feedlot in Fort Collins, Colo., June 16, 2003. The digital pictures are stored in a database with information about the animal, such as color, weight or even genetic lineage. The blood vessel patterns in the eyes of cattle are unique and do not change over time so the pictures allow OptiReader users to track individual animals from birth to death.
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Getting your player ready...

WASHINGTON — What does a company do when there’s anecdotal evidence that two of its drugs are equally effective in treating a leading cause of blindness in the elderly, one costing patients $60 per treatment and the other $2,000? In the case of Genentech, nothing. The company declined to seek approval for the cheaper drug, Avastin, to treat the wet form of age-related macular degeneration. Nor would it help finance or cooperate with a National Eye Institute study comparing effectiveness and safety of Avastin and the pricier drug, Lucentis.

“No matter the outcome, we continue to believe Lucentis is the most appropriate treatment for wet AMD,” said a company spokeswoman.

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