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DETROIT — Several startup automakers are in hot pursuit of electric-powered vehicles, but they face an uphill road as they challenge major car companies like Toyota and General Motors in the race for the green-car market.

California-based Tesla Motors Inc. and Fisker Automotive are displaying cars at the North American International Auto Show this week, grabbing attention with sleek electric-drive vehicles that combine environmentally friendly chic with sports-car sex appeal.

Fisker is showing off the production version of its $87,900 Karma plug-in sports sedan, a four-seater with solar panels and the ability to drive gas-free for 50 miles. It’s due in October.

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