Getting your player ready...
NEW YORK — The Bear Stearns Cos. name may live on through memorabilia sold on eBay. Starting next month, it won’t be on a business card.
The Bear Stearns Private Client Services division, the last to use the name of the failed firm, is changing to JPMorgan Securities, spokesman Darin Oduyoye said. The rebranding was announced to brokers Friday on a conference call. Clients will see the new logo on their February statements.
