Getting your player ready...
PASADENA, Calif. — The failed Jay Leno experiment was great for business at CBS.
CBS entertainment president Nina Tassler said Saturday that her network took in more advertising revenue for its 9 p.m. Mountain time dramas because NBC decided to put Leno’s comedy show on at that hour five nights a week. NBC is considering moving Leno back to late-night TV.
Tassler said NBC keeps seeming to come up with new prime-time strategies to deal with its ratings troubles when “there’s no substitute for just developing and producing and launching great shows.” The Associated Press
