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Broncos Hall-of-Famer John Elway has added “vodka investor” to his list of business ventures, which include car dealerships in California, a furniture line through Bassett and two restaurants that bear his name.
On Wednesday, Elway, along with company chief executive and founder Shawn Harlan, introduced NUDE Vodka to the Colorado market through an invite-only launch party at The Ritz-Carlton.
“I like it because it’s a good product,” Elway said about his investment in the company. “My dad was always a big vodka drinker.”
The former Broncos QB also mentioned that he and business partner Tim Schmidt are looking to open “a couple” more Elway’s restaurants, most likely out of state.
