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In a strong demonstration of its commitment to increase presence in the Colorado marketplace, Allstate Insurance Co. announced its intention to appoint 54 Colorado agency owners by the end of the year.

Allstate’s new and existing agencies in the state will also hire more than 80 licensed sales professionals through the year. This news comes after December’s report issued by U.S. Bureau of Labor Statistics stating that Colorado stood at an unemployment rate of 8.8 percent, the highest statewide jobless rate in almost three decades.

Allstate is focusing on Colorado professionals who may feel limited in their careers and are looking to start their own business in a recession-resilient industry. Across the Centennial State, Allstate appointed 45 new exclusive agents in 2010 and 30 in 2009. Colorado’s marketplace represents key consumer touch points in Allstate’s broader strategy to aggressively expand the provider’s auto insurance presence statewide, while staking a stronger claim in items like boats, recreational all-terrain-vehicles and motorcycles. The company’s recruiting efforts encompass the entire state including the Denver metro area, Northern Colorado, Colorado Springs, Southern Colorado and the Western Slope.

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