SnowSports Industries America has shifted the dates for its Snow Show to an earlier mid-January time slot beginning in 2013.
The Snow Show will begin on Saturday, Jan. 12, and run through Tuesday, Jan. 15, 2013, at the Colorado Convention Center. The On-Snow Demo will follow the show at Winter Park Resort and Devil’s Thumb Ranch Jan. 16-17, 2013.
In 2014, the Snow Show will follow the same mid-January pattern and run Jan. 11-14, followed by the On-Snow Demo Jan. 15-16. This mid-January/Saturday start will be used for future Snow Show dates.
The group’s decision came after analysis of the industry’s current buy/sell cycle, changing production lead times, as well as date conflicts with major holidays and trade events.
For 2012, the Snow Show dates will continue with the show’s previous end-of-January timing Jan. 26-29 at the convention center, followed by the On-Snow Demo Jan. 30-31.
