For 60 years, UNICEF has been sending kids door-to-door with Halloween donation boxes. While the money goes to a good cause — providing food and medicine for needy children — the methodology of having to walk from house to house seems so, well, 20th century.
Now the youngsters can do their trick-or-treat fundraising without ever leaving their computers. They’re able to collect online donations via interactive Web pages that can include costumed characters and even virtual Halloween parties. The kids promote the sites through e-mail, Facebook, Twitter or other social media.
Halloween isn’t until the end of the month, but the e-trick-or-treaters are being encouraged to start the process now by registering for a UNICEF website. Kids and parents can go to .
Jeff Srickler, Star Tribune
