After all the acrimony Dish Network faced with the networks over skipping commercials, Dish has a twist for this Sunday: Watch the commercials!
Dish’s AutoHop feature on its Hopper DVRs let customers easily skip commercials. When set, a recorded TV show barely stutters during the commercial skip and the watcher probably doesn’t realize the advertising he just missed.
But because many people tune in to the Super Bowl just to watch the commercials, Dish took an alternative approach to promoting the AutoHop and announced the “Reverse AutoHop.”
Customers can enable Reverse AutoHop and watch the commercials back to back uninterrupted.
The big caveat, though, is you can’t do this until Monday. And you need to record the Super Bowl and have PrimeTime Anytime feature enabled for NBC prior to the game.
Commercials not your thing? You can also rewatch the game. A day later.
