Smashburger is doubling down on casinos.
The Denver-based fast-casual burger chain plans to open restaurants at Harrah’s Laughlin, in Laughlin, Nev., and the Rio All-Suite Hotel & Casino in Las Vegas, in the spring and fall, respectively.
The new additions would bring Smashburger’s casino-based locations to four. The chain has restaurants in Caesar’s Palace Las Vegas and the Choctaw Casino Resort in Durant, Okla.
“The sheer volume of first-time-users we can generate at casino locations is a huge opportunity for a growing brand,” Scott Crane, Smashburger’s president and chief executive officer, said in a statement.
Smashburger has more than 350 company-owned and franchise restaurants in 34 states and seven countries.
In October 2015, Philippines-based to help fuel future growth of the brand. Smashburger earlier this month announced a franchise agreement to open 26 locations in the .
Alicia Wallace: 303-954-1939, awallace@denverpost.com or @aliciawallace
