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TapInfluence is HQ’d in Boulder

It’s now official: Lost in our inbox yesterday was confirmation that it raised $14 million from investors in a new round led by Noro-Moseley Partners, a venture firm in Atlanta.

TapInfluence, the Boulder-based influence marketer that uses a variety of digital methods to do promotion, did a round .

The company said it underwent a major overhaul in the past year. According to the company, it shifted from a services to a software-as-a-service firm under new CEO Promise Phelon. While the company is private, it shared that revenues grew 300 percent.

Existing investors Grotech Ventures and Access Venture Partners also participated and new investor Knollwood Investment Advisory. Other contributors included startup accelerator MergeLane and Farient Advisors CEO Robin Ferracone.

TapInfluence, whose funding  to date is now $22.2 million, plans to use the funds to grow its technology and market, plus double its staff.  The company currently employs about 50 people, including some in a .

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