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Colorado nonprofit enlists artists to offer alternatives to “over-the-hill” birthday cards

Changing the Narrative targets ageism in greeting card industry

(Image provided by Changing the Narrative) Changing the Narrative, a Colorado organization that campaigns against ageism, has launched a second round of birthday cards meant to give people more positive choices to give older adults. The cards are designed by artists from across the country.
(Image provided by Changing the Narrative) Changing the Narrative, a Colorado organization that campaigns against ageism, has launched a second round of birthday cards meant to give people more positive choices to give older adults. The cards are designed by artists from across the country.
DENVER, CO - DECEMBER 12:  Judith Kohler - Staff portraits at the Denver Post studio.  (Photo by Eric Lutzens/The Denver Post)
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Getting your player ready...
Laurie Brock's 70th birthday was a real milestone, and not because of her age. It was the first time she could remember not getting some "over-the-hill" cards that make a joke of ailments, sagging body parts and looming mortality.
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