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Colorado cannabis companies have a new strategy to attract more hesitant customers: weaker weed

“Low-dose cannabis products are one of the products in demand right now,” industry leader says

Packager Gabby Jedryczka places five gummies in each tin on the production line at Dialed In Gummies in Denver on Nov. 12, 2024. The company fills 5,000 units a day and makes a quarter-million individual gummies per week at its facility in Denver. It specializes in small sous-vide batches and solventless rosin gummies. (Photo by Helen H. Richardson/The Denver Post)
Packager Gabby Jedryczka places five gummies in each tin on the production line at Dialed In Gummies in Denver on Nov. 12, 2024. The company fills 5,000 units a day and makes a quarter-million individual gummies per week at its facility in Denver. It specializes in small sous-vide batches and solventless rosin gummies. (Photo by Helen H. Richardson/The Denver Post)
Megan Ulu-Lani Boyanton - Staff portraits in The Denver Post studio on October 6, 2022. (Photo by Eric Lutzens/The Denver Post)
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The move to provide more low-dose products allows companies to access new market demographics, such as inexperienced cannabis users and people battling anxiety or sleep problems.
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