Danvers, Mass. – In real estate, not even spooky trumps location.
Across the nation, former state hospitals for the mentally ill – with dated names like “lunatic asylum” – are being converted into homes.
Even the ominous Danvers State Hospital, once described as “the scariest building in the world” and a favorite destination of ghost-hunting thrill seekers, will soon be home to laptop-toting latte drinkers.
“There’s obviously a lot of notoriety associated with the site,” said Scott Dale, a vice president at AvalonBay Communities Inc., which is constructing 497 apartments and condominiums. “We think at the end of the day, that will be helpful.”
No units are on the market yet, but Dale expressed confidence that occupancy won’t be hurt by the property’s jaded past, including a cemetery with some unmarked graves – one reminder of the sad history of the treatment of the mentally ill.
The formula has been successful elsewhere.
Six hundred would-be buyers signed up for the first 60 homes built at the site of the former Dammasch State Hospital, a $500 million project in Wilsonville, Ore., 20 miles south of Portland, city officials said.
In Traverse City, Mich., developers of a former asylum overlooking Lake Michigan have down payments in hand from buyers looking for condos and a waiting list should those buyers bow out.
Rents at the 500-unit Octagon, the former New York City Lunatic Asylum on Manhattan’s Roosevelt Island, are 10 percent higher than expected, developer Bruce Becker said.
Studio apartments in the $170 million development start at $1,700.
Dale, the developer at Danvers, said AvalonBay is creating a “campuslike environment” including a swimming pool, Wi-Fi cafe and fitness center.
Rents will start around $1,400 for a one-bedroom unit and condos start at about $500,000.
