Getting your player ready...
DETROIT — Chrysler said Thursday it is rolling out new incentives designed to tempt consumers into its dealerships and drive a much-needed sales boost.
The incentive program will offer employee-pricing discounts to the general public and additional rebates. The deals are in addition to a zero- percent financing offer that the Auburn Hills, Mich.-based company announced last week, after Chrysler’s financial arm received a $1.5 billion infusion from the government’s bank-bailout program.
