Getting your player ready...
Nearly a year after his record Olympics, Michael Phelps still sells. Subway, the sandwich chain, is banking on the swimmer’s transcendent popularity when it launches the first commercials starring Phelps as its new pitchman. Phelps won eight gold medals at the Beijing Games, and Subway signed him to a deal not long afterward. The first ad will roll out Sunday. The campaign proves Phelps’ popularity as an endorser survived the publication of a photo showing him inhaling from a marijuana pipe last February, though there were no known plans of Phelps hawking a smoked turkey sandwich. The Associated Press
