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Alicia Wallace
PUBLISHED:
Getting your player ready...

Niwot-based Crocs Inc. named a new president and chief executive officer today, one year after it appointed a former Reebok executive to the post to turn around the struggling shoe company.

Crocs named John McCarvel, who has been an executive at Crocs since 2005, as its CEO.

His predecessor, John Duerden, is retiring from the company and resigning from the company’s board.

The appointment came on the same day Crocs reported its earnings for the fourth quarter and the full year of 2009.

During the fourth quarter of 2009, Crocs reported a net loss of $11.4 million, or 13 cents per share, on revenue of $136 million, as compared to a net loss of $34.7 million, or 42 cents per share, on revenue of $126.1 million.

For the full year, Crocs lost $42 million, or 49 cents per share, and had revenue of $645.8 million.

Read the rest of this report at .

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