Denver-based Quiznos announced today that it has signed a master agreement to bring Quiznos to northern and western India.
The company said that as part of its international development initiative, it has signed the agreement with New Delhi-based Sub One Hospitality Services.
The Quiznos expansion will cover the country’s commercial center of New Delhi and entertainment center of Bollywood, said the company.
The Denver company said the food service sector in India is currently undergoing rapid transformation driven by shifting national demographics and an expanding economic base. In northern and western India, the population is young and culturally diverse with higher education, jobs in information technology, and mobile services and manufacturing sectors.
The region also has an affinity for international brands, said the company.
Teaming with Sub One Hospitality Services, Quiznos identified a variety of restaurant locations in corporate hubs and shopping malls as well near schools and colleges.
“Northern and western India is fast becoming a ‘foodie’ market,” said Himan Juneja, chief executive of Sub One Hospitality Services.
Last week, Quiznos had the grand opening for its first location in Southern India, in partnership with Southern India franchise holder Arjun Valluri. The flagship restaurant, located in Film Nagar, Hyderabad, is Quiznos largest international location.
Sub One Hospitality Services manages and run more than 52 restaurants in 14 cities in India.
Howard Pankratz: 303-954-1939 or hpankratz@denverpost.com.
