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Lyft launches monthly plans in Denver, includes 30 rides for $200, more or less

The catch? The plan restarts each month so if you snooze, you lose

Tamara Chuang of The Denver Post.
PUBLISHED: | UPDATED:
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Lyft launches a monthly subscription plan in Denver that could save riders hundreds of dollars per month if they use the service regularly for short rides.
Lyft launches a monthly subscription plan in Denver that could save riders hundreds of dollars per month if they use the service regularly for short rides.

Denver fans of ride-sharing service Lyft now have the option to pay by the month with a new ride-sharing subscription plan that could save hundreds of dollars for riders who rely heavily on the service for short trips.

The $200 All-Access pass offers customers up to 30 rides per month that normally cost $15 or less. For rides that cost more than $15, the customer must pay the difference. Maxing out on the plan would save a rider $250 a month, but if you don’t use the service, you lose it at the end of the month. In order to sign up, Lyft customers must first get an email invite from the company and only then can one join the waitlist.

“Testing our newest subscription model in Denver is the next step in moving rideshare from one based on ownership, to one based on subscription,” said Gabe Cohen, Lyft Rockies region general manager, in an email. “We’re excited to roll this out to more passengers in the coming weeks and continue offering Lyftap affordable, convenient, and reliable rides.”

Lyft began testing the subscription plan earlier this year with varying price plans, according to a . A more expensive plan offered up to 60 rides per month for $399. This plan, however, does not appear to be currently available in Denver.

Competitor Uber doesn’t offer monthly plans, but it ago. It has a flat-rate discount, according to . For $49, Uber riders can get certain fares at a discount, such as UberPool rides for $6 and UberX rides for $12. The $49 is in addition to the flat rate price.

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