Elon Musk, determined to turn his electric-car company into a great maker of things, said that he keeps a sleeping bag in a conference room adjacent to Tesla Motors’s production line in Fremont, Calif.
He beseeched the best manufacturing people in the world to join the company, which is preparing to launch a Model 3 sedan that is designed for ease of manufacturing with fewer “bells and whistles” than the Model X sport utility vehicle. The SUV was recalled soon after deliveries began.
Musk said Wednesday that he expects to produce as many as 200,000 of the more-affordable Model 3 sedans in the second half of next year. The youngest publicly held U.S automaker aims to make more than 80,000 vehicles this year and reach 500,000 by 2018 — two years sooner than originally planned.
Annual output by the end of the decade might be as many as a million autos, he said.
While Tesla has , that enthusiasm has often led to disappointment as targets and deadlines get pushed back.
Now Musk, with about 400,000 Model 3 pre-orders in hand, is accelerating manufacturing timelines to meet demand, even as the automaker loses two top production executives. The company delivered just 50,658 vehicles in 2015.
“Tesla is hell-bent on being the world’s best manufacturer. We are trying to get as many EVs on the road as possible. What’s the limiting factor? It’s production of the car,” Musk said Wednesday on a conference call with analysts. “We’ve got to figure out: How do we get super-good at making large, complex objects?”
Musk said that Tesla will be adding manufacturing expertise in the coming weeks and that it will be more stringent about deadlines with suppliers.
The company’s gigafactory for battery production, under construction east of Reno, Nev., remains on track to make the first battery cells in the fourth quarter of this year. The factory is crucial for the company’s emerging Tesla Energy storage business as well as mass-market automaking.
“Increasing production fivefold over the next two years will be challenging and will likely require some additional capital, but this is our goal and we will be working hard to achieve it,” Musk said in a letter to investors posted on Tesla’s website Wednesday.
In 2018, the auto factory will probably make 100,000 to 150,000 Model S and Model X vehicles and 300,000 to 400,000 Model 3 cars, he said in the conference call. He said it’s hard to predict, though.
The shares slid 1.9 percent to $218.36 at 10:08 a.m. New York time after gaining as much as 2.7 percent. They had declined 7.3 percent this year through Wednesday’s close.
The company’s first-quarter loss, excluding certain items, widened to 57 cents a share, Tesla said in the letter. Analysts on average had estimated a 60-cent loss, according to data compiled by Bloomberg. Revenue, adjusted for lease-related deferrals, rose to $1.6 billion, in line with the $1.61 billion average projection.
“This was hardly the negative quarterly result some were expecting, but we believe bears will key in on the change in tone around ‘cash need’ or ‘capital raise’ from the most recent quarterly discussion,” said James Albertine of Stifel Nicolaus & Co. in a research note. “That said, we think a capital raise would be completely reasonable in light of higher initial Model 3 demand than expected.”
Cash and equivalents rose 20 percent from the end of 2015 to $1.44 billion. Tesla said it drew $430 million against its asset-based credit line and has since repaid $350 million of that. Free cash flow was negative by $466.5 million.
