A gondola heads up mountain at the Vail Resort April 6, 2016. (Denver Post file)In the ski season so far, Vail Resorts is reporting some significant declines in its business.
The company Friday reported “certain ski season metrics” for the comparative periods from the beginning of the ski season through Jan. 3, and for the prior year period through Jan. 5, 2020.
The reported ski season metrics are for the company’s North American destination mountain resorts and regional ski areas, and exclude the results of Vail Resorts’ Australian ski areas in both periods. The data mentioned in a Friday release is interim period data and is subject to fiscal quarter-end review and adjustments.
The release reports that:
Season-to-date total skier visits were down 16.6% compared to the prior year period.
Season-to-date total lift ticket revenue, including an allocated portion of season pass revenue for each applicable period, was down 20.9% compared to the prior year.
Season-to-date ski school revenue was down 52.6% and dining revenue was down 66.2% compared to the prior year. Retail/rental revenue for North American resort and ski area store locations was down 39.2% compared to the prior year.
Read more at VailDaily.com.
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