A fitness center with a spa will be the main tenant in the old Tattered Cover bookstore space in Cherry Creek.
Pure Vida Fitness and Spa will occupy about 30,000 square feet on four levels and will operate as a membership-based health club and spa. It’s expected to open in January.
The facility will include a 4,000-square-foot spa, street-level cafe with health-conscious cuisine, locker rooms, individual Kinesis and Pilates studios, group cycling and exercise classes and exercise equipment. Pure Vida’s yoga studio will offer hatha classes of all types, including hot yoga.
Pure Vida partners include J. Madden, the project’s founder and owner of the Greenwood Athletic Club, and investors Scott Schley and Larry Engelken. Molly Kemmer has been hired as general manager.
Pure Vida is leasing the space from Sturm Realty Group, which has begun renovating the building, including replacing the external skin.
