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(ml) Golden, BZBanquet05_ JP01_ A beer display at Coors Brewery in Golden, Colorado, shows the evolution of the Banquet label of its beer from 1959, the can on the left,  to  2007, the can on the right. Their Banquet beer's new packaging was introduced in the spring of 2007, and since then the sales of Banquet labeled beer have gone up. The display was photographed at the Coors Brewery on December 5, 2007. John Prieto / The Denver Post.
(ml) Golden, BZBanquet05_ JP01_ A beer display at Coors Brewery in Golden, Colorado, shows the evolution of the Banquet label of its beer from 1959, the can on the left, to 2007, the can on the right. Their Banquet beer’s new packaging was introduced in the spring of 2007, and since then the sales of Banquet labeled beer have gone up. The display was photographed at the Coors Brewery on December 5, 2007. John Prieto / The Denver Post.
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Getting your player ready...

$5.99 per six-pack

Once known as Colorado Kool-Aid throughout the land and revered as high-grade contraband in states where it was then unavailable, “original Coors” was superseded in sales and marketing by its little sister, Coors Light. But the best mass- produced lager in America has come full circle in the 21st century and is a welcome sight, especially where craft brews might not be available. Like its big competition, Banquet has virtually no hop flavor and relies mainly on malt, but it’s slightly sweeter than the other majors and is a pleasing-to-the-eye clear light-golden color with a snow-white head. It really sets itself apart in its smooth mouthfeel: Unlike its overly carbonated brethren, Banquet takes a smooth trip down the throat, giving it drinkability that at other majors is nothing more than a marketing slogan. Alcohol by volume of 5 percent.

Coors Brewing Co., Golden;

Marcus Chamberland; mchamberland@denverpost.com

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