
Getting your player ready...
If you haven’t seen downtown’s 14th Street this spring, you have no idea what a renaissance is taking place. Kitty-corner from Ellie Caulkins Opera House and DCPA, trendy bistro/wine bar ‘Row 14’ opened this week, with upscale cuisine and 40 wines by the glass … looking across to a Broadway-style marquee on the Convention Center … ten stories below where you can tour SPIRE’s glitzy amenities and a luxury 2-bedroom flat overlooking the scene, on special today, $495,000.
Fourteenth Street’s resurgence – over $14 million in new civic improvements matched to $1.5 billion in public/private investments – is transforming SPIRE’s sales, according to Sales Manager Mark Friedberg. “When we launched, young professionals dominated, but now we’re seeing the fastest sales in the range over $550,000 — the larger sizes and best views.” SPIRE, ranked as the fastest selling condo in the nation last year with over 200 closed, is keeping up that pace with dozens more since New Year’s, many of them to seasoned owners who are moving from single-family homes to be in the heart of the theater district.
“For that buyer, SPIRE is hard to beat,” says Chris Crosby with Nichols Partnership. “For people who value their time as much as their money, it’s a lock-n-leave lifestyle with resort amenities.” An owner in a premium unit, with a view over the theaters to the mountains, can run virtually all daily errands in a single elevator stop on the 9th floor: mail, dry cleaning, delivered groceries, pool, lounges, dog park, health club, and Box Office theater…not to mention on-site restaurants (Row 14 and Organic Pizza, plus Snarf’s premium sandwiches and a designer coffee-dessert bar, both arriving soon.
That’s just the start of the possibilities. Friedberg, who has his own place in SPIRE, is selling his BMW, opting instead for SPIRE’s on-site car sharing program with Connect by Hertz. By selling the Beemer Friedberg will save thousands a year in car ownership; whereas, his last 2-hour jaunt in a rentable Toyota Prius was $16, gas included.
You can sample all of that today – the LEED® certified building, finger foods served in SPIRE’s lounge areas, the new restaurants, ‘B-Cycle’ bikes residents use for getting around downtown (like Hertz Connect, the membership’s included), and two homes at special pricing – including a 1-bedroom at $260,000; and a spectacular 1,714-foot view-flat with lots of angled glass and a view of the pool, firepit, DCPA, and mountains, $495,000. Take advantage of free Sunday meter parking, or you can park at sales center located between 14th and 15th on Champa.
If you go…
WHERE: Open House at SPIRE, condominium tower; low-maintenance, sustainable lifestyle across from Denver Center for Performing Arts; amenities; special today on luxury 2-bedroom with views; tour pool deck & lounges, finger foods. 891 14th St., Downtown; take Mall Shuttle to Champa, then south on Champa 2 blks to sales center.
PRICE: 1-bedrooms from $260,000, 2-beds from mid-$3s
WHEN: Today, noon until 5 p.m.
PHONE: 720-457-7550
WEB: SpireDenver.com
Mark Samuelson is president of Samuelson & Associates, a homebuilding/real estate communications firm. You can e-mail him at mark@samuelsonassoc.com.



