Colorado craft breweries are trying to compete in macro lager category

Denver’s Tivoli Brewing Co. debuted Outlaw Mile Hi Light Beer in January 2022 to compete with the likes of Coors and Anheuser-Busch. It’s since become Tivoli’s highest-selling brand, eclipsing sales of the brewery’s entire craft portfolio. (Provided by Tivoli Brewing Co.)

By Tiney Ricciardi | cricciardi@denverpost.com | The Denver Post

PUBLISHED: May 16, 2023 at 6:00 AM MDT | UPDATED: May 17, 2023 at 9:29 AM MDT

Getting your player ready...

If you can’t beat ’em, join ‘em — that's the motto for these new macro-style lagers made by craft breweries.

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Why Colorado microbreweries are launching macro-style lagers to compete with big guys like Coors

Tivoli Brewing, Knotted Root Brewing and Stem Ciders don’t want you to call these new beers craft lagers

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