Sales of high-end racing bikes? Not so hot. But when it comes to lower-priced commuting bicycles, they’re rolling out of Denver-area stores as fast as gas pump prices are rising.
“We’re certainly seeing a lot of activity,” said Ron Kiefel, general manager of Wheat Ridge Cyclery. “People are very interested in commuting to work — either on a new bike, or they’re pulling their dusty old bikes out of the garage and bringing them in to get serviced.”
Kiefel could not cite specific sales totals, but he said commuter-style bicycles in the $500-to- $1,000 price range have been strong sellers this spring and summer, with customers often commenting on high fuel costs.
Sales of pricier road and mountain bikes have not been as good, he said, due in part to a sluggish economy and because of a wet spring that kept riders indoors.
At Bicycle Village, a similar pattern has emerged with commuter bikes in high demand, said Bruce Douglas, regional manager of the chain with five Front Range stores.
“Sales of commuter bikes and accessories are up, and service business is up as well,” he said. “The subject of gas prices is a common conversation among our customers.”
Colorado’s average price Friday for self-service regular was $4.05 a gallon, up 89 cents from a year ago, according to AAA. The metro Denver average Friday was $3.96.
Steve Raabe: 303-954-1948 or sraabe@denverpost.com
